Brand Guidelines
ISERGO Group
Structural integrity, at every scale.
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Structural integrity, at every scale.
ISERGO Group's hexagon-and-droplet mark reads like a technical diagram — because it's meant to. The identity is built for a multi-division industrial group that needs to feel unified across engineering, resources, and operations.
Deep navy carries the authority of a group-level parent brand, while a single light-blue accent keeps the system from feeling heavy — reserved for the word "group" and key highlights only.
The primary logo should always appear exactly as shown — never redrawn, recolored outside this guide, or altered in proportion.
Maintain clear space around the logo equal to the height of the mark's icon on all sides. Never let text, imagery, or the edge of a layout enter this zone.
Digital min · 90px
Print min · 0.6in
RecommendedDeep navy anchors the group identity; a single sky-blue accent is reserved for the 'group' mark and key emphasis.
Manrope's confident geometry suits corporate headlines; Inter carries reports and interface copy with total clarity.
Small distortions compound fast. These four mistakes are the most common — and the easiest to avoid.
Don't stretch or distort the proportions.
Don't recolor outside the approved palette.
Don't rotate or tilt the logo.
Don't place on low-contrast backgrounds.
A quick look at how the mark and palette hold up across common touchpoints.
